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RECENT NEWSLETTER WISDOM

Today, I’m diving deep into something you might not know about me.

 Despite being a marketing efficiency expert, I’m an overthinker. 

Yes, really. 

But here’s the twist—my overthinking tendencies have become my superpower because I know firsthand how much of a trap (and an energy drain) overthinking can be.

These tendencies allow me to recognize when clients are stuck in the same loop—whether they’re overanalyzing or overlooking crucial details that could reshape their strategy.

And when I recognize the symptoms, I can ask the right questions, streamline processes, and lighten the load—for myself and for them.

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Quill Shift LLC Founder + Londoners in Tokyo

October 19, 2020

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NaNoWriMo: A Writing Exercise for Facing Your Fears

NaNoWriMo: A Writing Exercise for Facing Your Fears

By Laura Nsafou   NaNoWriMo has arrived! Unfamiliar with the acronym? It's the writing challenge of November--the National Novel Writing Month. You can learn more about it in The List's article Everything you need to know about NaNoWriMo, but the basic goal of...

You Never Know How Your Story Will Bring About Change

You Never Know How Your Story Will Bring About Change

Looking at comics, representation, and impact in the United States and France By Laura Nsafou   When books get press in articles and magazines, this is when the general public gets a view of what “society” feels about certain topics. These outlets represent a...

How to Bring Diversity to Your Story

How to Bring Diversity to Your Story

By Nicole Pierce   Here at Quill Shift, we look for and encourage books with diverse characters. When we say “diverse characters” we are referring, but not limiting, to characters of different races and ethnicities, religious backgrounds, sexual orientations,...

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The Productive Entrepreneur

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Pacing Your Story to Avoid Annoyed Readers

Pacing Your Story to Avoid Annoyed Readers

By Nicole Pierce   When readers, writers, reviewers, and editors talk about what makes a good story, you’ll hear a lot about the characters.   Do the main characters grow throughout the manuscript? Are the secondary characters just as fleshed out as the main...

Turning Your Followers into Customers…for Free

Turning Your Followers into Customers…for Free

By Dredeir Roberts   Authors have been urged to create social media accounts and work to increase their followers, but what is the next step when authors want to convert their followers into a book-buying following? How much is that conversion going to cost...

Creating Social Media Titles and Headlines That Work

Creating Social Media Titles and Headlines That Work

By Dredeir Roberts   The next step after creating great content is coming up with a title to grab consumer attention and effectively use social media tools to expand your reach. Crafting headline-hashtag pairs is one strong way to grab the attention of potential...

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10 Tech Tools  to Scale

Marketing plans and systems made for you that grow with you.