Quill Shift LLC
Business efficiency and marketing consulting
When do you know it’s time to bring in an expert?
Your Time is Valuable
You’re at the point where you feel like you are wasting time trying to do all the marketing yourself.
Not the Right Customers
Attracting people is not the problem, but now you’re at the stage where you want to attract the best clients and partners and the same strategy isn’t working.
There are hundreds of things that can keep you up at night. Wondering if something got done should not be among them.
Too Many Systems
You’re not afraid of technology and systems, but you feel like there are too many and they’re not working together, making things that should be easy more complicated.
Too many choices = no choice. Spending too much time making a choice takes away from the valuable time your marketing needs to build trust and bring in business.
Going it Alone is...Lonely
You’re doing the damn thing, but you’re also not afraid to have smart people around you on your team helping you make educated decisions and implementing them so you can give more time to the big picture.
Business efficiency and marketing consulting so that you can spend less time managing your business and more time giving your customers the best service.
What we do for you
Business Operations Management
Assessment of strengths and outline of what to do to shore up weaknesses including technology suggestions and deployment to increase business workflow efficiencies and productivity.
Consultations ranging from identifying ideal customers, website analysis and suggestions for content and workflows, social media branding guidelines, customer journey mapping, and content marketing execution.
Whether it’s a one-page website because you’re just getting started but know you need a presence online you 100% own, or a revamp of a 10-year-old site that needs a complete overhaul, we can support you.
Email Marketing Deployment
Email is still the best ROI when it comes to customer loyalty and engagement and sales. It also still has the largest share of consumers worldwide, which means no matter what email marketing should be a part of your strategy.
Customer Acquisition Research
Understanding who your customers are, how they are finding you, and why only strengthens your ability to attract more of your ideal client while saving you time and money.
SMART Goals Mapping
You can’t know where you’re going if you don’t have a plan to get there and goals to reach. And how do you know when to celebrate successes – or what constitutes a success – if you don’t have milestones to hit? But not all goals are equal, and that’s where SMART comes in to combine purpose, focus, and action.
At Quill Shift LLC, we’ll organize your business practices and marketing techniques so you can spend less time questioning if you’re taking the right business steps and more time connecting with your ideal clients in a personable and professional way.
Small Businesses with Heart
From DEI consultants to financial advisors, creative professionals to restaurant owners, Quill Shift loves supporting small businesses and entrepreneurs who are excellent at what they do and care for the people who they are doing it for. They come to Quill Shift because they know that if they elevate their business, they can elevate their service.
Nonprofits and Academic Organizations
Doing good and doing well is 100% possible with efficient systems in place, supportive environments upheld to allow people to do their best work, and clear messaging to call in the best talent and the best supporters.
Health and Wellness Companies
Yoga, dance, meditation, family arts, and more. Especially during the pandemic, it’s more important than ever to move our bodies and exercise creativity to care for our minds. Supporting service providers bring their services to more people online in a professional and streamlined way is a pleasure to support.
Publishing Institutions, Agencies, and Authors
Elevating underrepresented voices and helping people find the right information and tools to succeed has been at the heart of Quill Shift since day one when its main clients were part of the publishing industry. These driving forces remain today as Quill Shift continues to support authors and has expanded to provide consulting to publishing houses, distributors, literary agencies, and other companies whose aim is to uplift voices.
"...an industry professional with loads of marketing experience."
"Even though we were multiple time zones apart, communication was a pleasure and a breeze."
"I highly recommend Quill Shift for web design and visual strategy for your business. My website is now clean and user friendly without sacrificing my brand look or creative point of view."
Ready to Start?
Choose Your Service
Whether you’re more a DIY or hands-off and see it done kind of team, Quill Shift has a pacakges made to fit myriad marketing and business operations needs.
Share Your Story
No matter what service you choose, it will be tailored to your needs. To do that, every prospective client is asked to complete a questionnaire so we can understand where you are, determine if Quill Shift is the right fit, and – if so – get you to where you want to be.
Reach Your Goals Authentically and Efficiently
Resources & News
The Truth About Being an Amazing Conversationalist and How to Make Every Interaction Sparkle
Quill Shift’s founder, Ayanna Coleman, receives compliments consistently about how she interacts and engages with people in her day-to-day life that, many times, lead to lifelong friendships and mutually beneficial business relationships. From strangers stopping her...
Secrets to Writing Online Content: How to Increase Authority, Awareness, and Sales
With the internet, your potential customers have become more accessible than ever before. Search engines, social media, podcasts, and videos give your company or organization access to a massive market of consumers. That said, access does not equal ease. With so many...
How to Work Smarter, Not Harder, Even If You Don’t Know Where to Start
Most of us tend to work harder than smarter when we need to do more. This is good in the short term, but it is not wise to work harder in the long term. It makes sense to work more efficiently because it saves time and can be applied 100% in the future. You cannot...